Sourcing Solutions, Inc. is proud to present our new RiverRidge branding and marketing strategy!
RiverRidge Brand Refresh
To further propel RiverRidge’s growing presence in online retail, we’ve consolidated two separate brands into one all-encompassing brand name, and updated the brand logo to resonate with our retail partners and their end consumers. The classic style and charm of our products is reflected in our new logo.
Enhanced Product Imagery
Our new product images are appealing, inspirational and on-trend. With 3D rendering technology, we've created realistic, lifestyle scenes featuring both individual products and full collections. These images are the perfect inspiration for customers who are looking to reorganize and redecorate their home.
RiverRidge storage furniture can be used in any room of the home. Not only are we creating new images of our products in their primary room setting, but we're extending our efforts to show our customers the same products in a variety of other rooms.
Shown above: our Somerset Collection featured in bathroom and laundry room scenes.
Product Dimension Sketches
Product dimension sketches allow customers to see item dimensions visually, rather than digging for them in the product descriptions.
360 Product Videos
After viewing a product video, over 60 percent of viewers are more likely to make a purchase. Videos hold the attention of consumers more than text and static images combined. That's why we've created 360 degree videos of our products. With these 50-second, looping videos, consumers will be able to see the product they're viewing from every angle, giving them all of the visibility they need to make a purchase decision. These videos will eliminate consumer confusion and questions, and increase conversion.
Revamped Brand Website
Along with our new product images and videos, we have given the RiverRidge website a complete overhaul. Click through the navigation bar at the top of this page to see more about us, our customer service contact information, product images, videos and more to come. Our user-friendly website redesign allows customers to contact us directly, order replacement parts at no cost (via familiar shopping cart functionality) and easily download assembly instructions.
Follow Us on Social Media
With more than 3.1 billion active users, social media is the fastest and easiest way to reach customers. With this in mind, RiverRidge now provides home and lifestyle inspiration across Facebook, Instagram and Pinterest. Click the icons below and give us a like!